OTP Coach, a boutique executive coaching and business advisory firm established by former executives from Thales and GE. Known for special expertise in creating strong leadership teams, multi-generational management, optimizing supply chain & procurement performance, building high performance sales organizations, achieving positive outcomes in a matrix environment, improving international business in today's chaotic world.

Strategic & operational advisory

We work upstream.
Root causes,
instead of symptoms.

Complex business problems rarely have textbook answers. They have specific constraints in the system, the structure, or the leadership of the organizations. Our job is to find them and mitigate or eliminate them.

"We focus on fixing core problems instead of treating symptoms with "Band-Aid" fixes."

We are practitioners. We are not here to produce a report. We are here to help you solve the problem.

When to engage us

  • Performance stalling or in decline
  • Operation incapable of supporting growth due to unclear constraints
  • P&L under pressure — costs rising, margins eroding, or a business in need of structural turnaround
  • Needing comprehensive strategies to deal with supply chain or procurement complexity, especially in Asia-Pacific
  • Procurement costs or supplier relationships under pressure with no clear path to resolution
  • Persisting cross-functional issues despite multiple attempts to resolve
  • Conflicts in Multi-generational management – Baby Boomers & Gen X managing Millennials & Gen Z
  • You need strategic decisions requiring independent, experienced judgment
  • Transformation initiatives that have lost momentum

Our method – CORE

  • Clarify the real problem – Diagnose before proposing any solution
  • Obstacles Identified – Constraint mapping, what is actually limiting performance
  • Real world Solutions – specific, actionable, realistic
  • Embedded execution support – we stay until the change sticks

Intellectual grounding

Why we use Theory of Constraints

Theory of Constraints, developed by Eliyahu Goldratt, provides a rigorous framework for identifying the single factor that is limiting the performance of an entire system. In most organizations, there is one such constraint. Remove it and performance improves across the board. Miss it and every other intervention produces diminishing returns.

When applied to strategic and operational challenges, it reframes the question from "how do we improve everything?" to "what is the one thing, if resolved, that would unlock everything else?". The answer is almost always upstream of where the organization is currently focused.

What this means in practice

  • We spend time on diagnosis before recommending any action
  • We challenge the assumed problems, which are rarely the real constraints
  • We focus effort on the point that has the highest leverage related to the output of the entire system, rather than easy targets
  • We measure success only using meaningful KPIs that are directly related to desired system output
  • We stay engaged until the constraint is genuinely resolved, going beyond addressing it only on paper

Specialist capability

P&L Management & Business Turnaround

Sustained profitability is the result of strategic cost architecture and the strategic clarity to make objective decisions free of internal biases and traditional constraints. We have managed P&Ls through periods of recessions, rapid change and pandemics. Having managed commercial aviation businesses in avionics and cabin equipment though the Covid 19 crisis has given us critical experience in this regard. We understand the challenges of executing a full-scale turnaround and getting a business back on track for long term growth and profitability.

Our experience spans direct CEO and General Manager accountability for billion-dollar businesses across aerospace, medical devices, and communications, including situations that required fundamental restructuring of operations, cost base, and commercial strategy to restore profitability and reestablish competitive position.

A significant amount of our work has been in the Middle East and Asia. These two regions are critical for long term global growth and at the same time are two of the most difficult to be successful in. Our experience in these two regionals gives us a unique ability to provide advice and consul on a global strategic footprint. We have managed operations, significant facilities, sales offices and critical supply chains in both regions in addition to many others in a worldwide footprint. This includes sustained relationships at the most senior levels of major commercial airlines and deep familiarity with the procurement and partnership decision-making processes at Boeing and Airbus - relationships built over years of operational engagement, and working through many crises.

When we engage on P&L and turnaround mandates, instead of arriving with a template, we arrive with the judgment of leaders who have carried the same accountability you carry now, and who understand what it takes to move a business from pressure to performance.

Specific areas

  • P&L ownership and financial performance management
  • Business turnaround — cost structure, operations, and commercial model
  • Profitability optimization and margin recovery
  • Growth strategy — market expansion, revenue diversification, and commercial acceleration
  • Executive relationship management with major commercial airlines
  • Strategic engagement with Boeing and Airbus at the executive level
  • Middle East commercial strategy — GCC and broader regional markets
  • Business development in relationship-driven, high-stakes commercial environments
  • Operating model redesign to support sustained profitability

Specialist capability

Global Strategic Sourcing

Most organizations treat procurement as a cost center. We treat it as a strategic lever. Category management done well, with rigorous spend analytics, market intelligence, and long-term supplier relationships, can fundamentally change a company's cost structure and supply resilience.

Our procurement advisory experience includes VP-level responsibility for billion-dollar annual spend across the most complex category profiles in Aerospace and Defense, as well as large-scale technology companies. This includes leading global sourcing transformations, developing multi-year category strategies, and establishing major new supply sources in China, India, South Korea, Germany, Italy, and Poland.

We also developed and implemented a proprietary negotiation methodology — Plateau Negotiation — which has been deployed across global procurement organizations to improve outcomes in complex, high-value sourcing projects.

Specific areas

  • Category strategy development and multi-year roadmaps
  • Strategic sourcing and competitive bid management
  • Complex contract negotiation — high-value, multi-party
  • Supplier qualification and development in new geographies
  • Procurement transformation and operating model design
  • Total Cost of Ownership optimization, and working capital improvement
  • Supply chain risk management and trade compliance
  • Executive supplier relationship management

Specialist capability

Asia-Pacific Supply Management Strategy

We have spent significant time working within and advising on supply chains spanning the Asia-Pacific region, from sourcing and supplier development to procurement strategy and operational resilience.

Rather than general knowledge, this is the product of years of direct operational involvement at VP level, including leading integrated supply chains across major APAC countries supporting multi-billion dollar revenue operations, maintaining supply continuity through the pandemic and the 2020–2023 global chip shortage, and managing strategic supplier relationships to satisfy stringent requirements from major aerospace customers including Boeing and Airbus.

This is experience built in the region, not observed from a distance. The cultural complexity, regulatory variation, and supplier relationship dynamics require depth that cannot be replicated from a desk in New York or Paris.

Specific areas

  • Supplier identification, qualification, and development — including China, South Korea, India, and Southeast Asia
  • Procurement strategy and cost structure optimization
  • Supply chain resilience and risk management in real crisis
  • Cross-cultural negotiation and executive relationship management
  • Demand management and master planning for production continuity
  • Operational integration of Asia-Pacific manufacturing

Typical engagement

How advisory engagements unfold

01

Diagnostic

A structured assessment of the real problems, discovering the constraints underneath the issues. This phase often surfaces surprises.

02

Prioritization

Identify the highest-leverage intervention that impacts the system output. Fix the right thing and everything else moves along.

03

Execution support

A practically actionable roadmap followed by our support. We stay engaged through implementation, because the gap between plan and reality is where most advisory work fails.

The right intervention in the right place
changes everything.

If you are navigating a complex strategic or operational challenge,
a thought-provoking discussion often clarifies a great deal.

Start a conversation →